Tulsiani Constructions and Developers Ltd (TCDL), having its presence in northern India, has roped in celebrated interior designer and film producer Gauri Khan, wife of Bollywood superstar Shah Rukh Khan as their brand ambassador for two years. While Gauri shall be seen in their future advertisements, she will be designing TCDL’s next-generation homes.
Besides being the co-founder of the film production and distribution company Red Chillies Entertainment, Gauri Khan is all set to launch her brand new interior store in Mumbai, named Design Cell. With that in hindsight, this association with TCDL is being seen as an interesting step toward her future pursuits.
“With Gauri as our design mentor, we aim to achieve a serene balance of luxury, elegance, and timeless tradition in places we create. Such homes are usually beyond the accessible price point, but they will surprise our customers who may not be expecting a well-designed product at truly affordable prices,” said Anil Kumar Tulsiani, chairman, of TCDL.